In new ad, small business owner shares how tax reform helps grow business
INDIANAPOLIS, Ind. – Americans for Prosperity-Indiana (AFP-IN) on Thursday will launch the second wave of a major ad campaign in the Hoosier State, sharing the story of an Indiana small business owner about how tax reform is allowing her to grow her business and help her community, and highlighting U.S. Senator Joe Donnelly’s vote against the Tax Cuts and Jobs Act.
The grassroots group is investing more than $2 million in TV and digital ads asking citizens to hold Senator Donnelly accountable by urging him to support policies that lead to higher paychecks for Hoosier families. The TV ad is part of a larger $4 million ad buy that will also call out Missouri Senator Claire McCaskill.
The effort expands on AFP’s previous seven-figure investment on the same topic in February. (Read more). The new pair of ads will run on television and digital platforms across Indiana and Missouri in the coming weeks.
In the Indiana ad, a small business owner named Cathy shares how the tax cuts are allowing her to invest in her business. She expresses disappointment at the fact that Senator Donnelly voted against putting money back in American’s pockets.
“Senator Donnelly just doesn’t realize the impact that these tax cuts have on the everyday person, and the everyday business. Joe Donnelly let Hoosiers down,” Cathy says.
The ads call on Senator Donnelly to “support higher paychecks” for Hoosiers.
Hardworking Americans are already seeing the benefits of the Tax Cuts and Jobs Act as hundreds of companies invest in their employees and communities by creating jobs and increasing wages. Senator Donnelly voted to deny individuals and families these benefits, choosing party over the well-being of citizens in his state.
This ad effort is part of AFP’s campaign to hold accountable lawmakers who voted against the pro-growth reform and supplements the organization’s robust grassroots activities throughout the state, with numerous everyday Hoosiers posting pictures of themselves with huge checks on social media to illustrate the bigger paychecks they’re already seeing as a result of tax reform.
AFP-IN State Director Justin Stevens released the following statement:
“Don’t let Senator Donnelly fool you – he chose partisan politics over higher paychecks for Hoosiers. Our activists have long been committed to holding opponents of tax reform accountable for seeking to deny individuals like Cathy the opportunity to improve their lives. Joe Donnelly let us down, sided with Chuck Schumer and Nancy Pelosi, and ignored an opportunity to meaningfully help workers and families in his state.”
BACKGROUND:
Senator Donnelly Said No To Tax Reform
Hoosiers Are Already Reaping The Benefits Of Tax Reform
For further information or an interview, reach Lorenz Isidro at LIsidro@afphq.org or (703) 887-7724.
Americans for Prosperity (AFP) exists to recruit, educate, and mobilize citizens in support of the policies and goals of a free society at the local, state, and federal level, helping every American live their dream – especially the least fortunate. AFP has more than 3.2 million activists across the nation, a local infrastructure that includes 36 state chapters, and has received financial support from more than 100,000 Americans in all 50 states. For more information, visit www.americansforprosperity.org
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