AFP-Montana Launches Six Figure Ad Buy Thanking Matt Rosendale for Expanding Health Care Options

Aug 28, 2018 by AFP

BOZEMAN, Mt. – Americans for Prosperity-Montana (AFP-MT) launched a more than $500,000 digital and TV ad buy today thanking State Auditor Matt Rosendale for protecting health care choices for Montanans. The thirty second spot includes a testimonial from a Missoula woman named Cami who was able to get quality medical care at an affordable rate thanks to direct primary care. Last year, Matt Rosendale led the effort to advance direct primary care following a veto of direct primary care legislation by Governor Bullock. 

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“Last year Insurance Auditor Matt Rosendale acted to recognize the right of every Montanan to work directly with their doctor. His actions allowed doctors to provide medical services directly to their patients for a monthly fee. This innovative model is called Direct Primary Care,” said AFP-MT State Director David Herbst. “DPC lets Montanans have affordable, subscription-based health care that works. It’s especially helpful to low income and middle-class families, as well as families with special needs. We encourage Matt Rosendale to continue fighting for Montana families.”