AFP Releases New Slate of Ads Warning of $2,500 Tax Hikes if Trump’s Tax Cuts Expire

Feb 3, 2025 by AFP

Ads Warn Families Will Get Hit by a Big Tax Increase if Congress Fails to Renew Trump’s TCJA 

ARLINGTON, VA— Americans for Prosperity sounded the alarm today that working families could face $2,500 tax hikes in Georgia and similar tax hikes in states across the country as part of a new seven-figure ad buy urging Congress to save President Trump’s tax cuts.

The digital and connected TV ads placed in Georgia and Michigan warn that families will get hit by a big tax increase if Congress fails to renew President Trump’s Tax Cuts and Jobs Act before it expires. In Georgia, the average family’s taxes will increase by more than $2,500 – that’s the same as eight weeks of groceries.

The ads in Georgia and Michigan specifically call out Senators Jon Ossoff and Gary Peters, urging constituents to make clear Americans can’t afford what would be the largest tax hike in history.

Screenshot_3-2-2025_115917_www.youtube.com.jpegWATCH: “Eight Weeks of Groceries”

AFP Vice President of Government Affairs Akash Chougule said:

AFP and AFP Action reached a record of nearly 30 million voters over the last two years, and what we’ve been hearing from families across the country is that they can’t afford a tax hike if Congress allows President Trump’s tax cuts to expire. Under the TCJA, the typical family of four saved an average of $1,500 each year. We and the millions of Americans we represent are committed to holding Congress accountable for making pro-growth tax cuts and tax reform a top priority. Letting Trump’s tax cuts expire would threaten the family budget of every American – let’s save the TCJA and protect hardworking Americans from tax hikes.” 

MI Ads.jpegWATCH: “Six Weeks of Groceries”

AFP is throwing significant weight behind its accountability effort to drive Congress to renew President Trump’s tax cuts, and this is just the initial wave of ads pressuring lawmakers who will cast critical votes this year. In January, AFP launched a massive $20 million, 50-state campaign to make Americans aware of the coming tax hikes – the largest effort by any group to date to support President Trump’s second-term agenda. The Protect Prosperity campaign will mobilize AFP’s grassroots army of millions to hold lawmakers accountable and elevate the voices of Members who support pro-growth tax cuts. 

The year-long campaign will feature over 1,000 meetings with lawmakers on Capitol Hill, hundreds of in-district events with lawmakers, activists, and business leaders, and dozens of policy briefings to educate Hill staff. It will also feature national and local op-eds, TV, radio, social media, and direct and connected TV ads to connect lawmakers with stories from business owners and families who would be impacted by a tax hike.

Click HERE for an interactive map to see how much taxes could go up in your state.

Click HERE for the press release announcing AFP’s Protect Prosperity campaign.

For more on why Congress must save Americans’ tax cuts, visit ProtectProsperity.com.  

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